My social content runs on a pipeline: Claude reads my knowledge vault, drafts posts in my voice, and loads them into the Postiz calendar through MCP. Instagram gets Tuesday, Thursday, Saturday at 18:00. LinkedIn gets Monday, Wednesday, Friday at 08:30.
The rule that makes it work: nothing publishes without a human click. The pipeline produces drafts, not live posts. Auto-posting is how you wake up to a reputation problem.
Every published piece also gets a canonical record back in the vault, so the system knows what it already said and content stops repeating itself.
I tested Blotato first, then switched to Postiz: client workspaces, a public API, a native n8n node, and roughly 5x cheaper at the scale of 12 client accounts.
Total cost of the stack: one Postiz subscription. Total writing time per week: the 20 minutes I spend approving and editing drafts.